This month, our Product Development & Agronomy team, along with the NA Licensing team, came together in Raleigh, NC for an action-packed meeting focused on innovation and collaboration. From testing reviews and commercial sales performance to strategic planning for 2025 variety testing, we’re laying the foundation for a successful year ahead! 💼🌱
Highlights included:
- Actionable insights from key discussions on branded business support and performance
- A behind-the-scenes tour of The Traits Company, where we gained firsthand knowledge to drive future innovations 🤝🔬
- A sneak peek at the upcoming 2025 season with hands-on learning alongside industry experts 💡
The collaboration in the meeting reinforces the power of our teams and sets the stage for a game-changing 2025!
